Adcession Media

Compliant, global solutions with creative results

We've enhanced our product offering to incorporate data monetization opportunities with major suppliers. Within our ecosystem we allow for a simplified distribution model that's pervasive.

Data Onboarding - We can ingest any raw data format
Taxonomy Development/Creation - Adcession can create custom taxonomy and audience segments
Distribution - We have the ability to deliver custom data segments to (almost) any DSP and digital agency in the North American market.

Adcession's data offering is robust and catered specifically for any business, to help target the right audience segments online to maximize your return on investment. As the cookieless mandate and deadline is imminently upon us, we provide you with a future proof solution that provides real results.

At the root of the Adcession business, we are a full-service digital compliance agency, global in reach working with some of the biggest industry partners in the business.

If you'd like to schedule a meeting for more information. Please reach out!

For more information e-mail: john@adcession.com (Founder/President)

John Min

Founder/CEO

John started Adcession in 2018 and has since expanded its product and service offering to what it is today. Heavily focused on DSP data distribution across the US and Canada, he is a jack-of-all-trades as far as the Adcession business goes. John also manages all key strategic alliances for the Adcession business. He holds an MBA from Wilfrid Laurier University, School of Business & Economics.

Dave Minogue

Partner/CTO

Dave is a seasoned technology engineer with over 20 years of relevant industry experience with major high tech brands, such as Yahoo! He runs all facets of Adcession's technology infrastructure. Dave has been working in the Canadian cannabis and CBD space since legalization for brands such as Lifted Innovations, and continues to take on functions with local industry startups. A valuable addition to the Adcession team.

Ben Weigensberg

Sr. Director, Business Development

Ben is a passionate, hands-on, holistic marketing and e-commerce thought leader with over fourteen years of success helping clients in diverse sectors maximize the impact of their digital marketing budgets. Ben leverages a multitude of resources and technologies to produce strategic online campaigns, seeing them through from planning to execution and analysis.

Gregory Ewing

Outside U.S. Privacy Counsel

Greg is a partner with the Potomac Law Group in Washington, D.C. and advises Adcession on U.S. law and privacy compliance. As a former software developer, he brings a unique perspective to his legal practice that brings immense value to Adcession. https://www.potomaclaw.com/professionals-gregory-l-ewing

Data Solutions & Distribution

We are a programmatic first party data distributor, partnered with some of the biggest data suppliers in Canada and the US. We have key strategic alliances with the most pervasive tech in the industry, and have the ability to work with anyone in the ad tech space.

Digital Compliance Agency

Adcession doubles as a digital compliance agency servicing major Licensed Producers (LP's) and other cannabis and alcohol related businesses on digital strategy, marketing and technology-related projects.

Toronto, Ontario, Canada

Director, Strategic Partnerships & Ad Solutions - Toronto, ON, Canada

Director Strategic Partnerships & Ad Solutions

Responsible for selling cannabis/CBD/Hemp ad products/solutions by establishing contact and developing relationships with prospects; recommending solutions.

Responsibilities:

Sell managed service, self-service, and hybrid service to grow our client base;
Have a strong understanding of the advertising landscape and utilize knowledge and relations to identify and solicit potential clients;
Understand product offerings and recommend appropriate products based on client’s needs and resources;
Promote and manage ongoing relations with existing clients;
Prepare reports and proposals as part of a sales presentation to illustrate the benefits and uses of DSP’s products;
Work closely with campaign managers to execute, optimize and report on campaign results;
Be an Ambassador and bring awareness to the Adcession brand;
Provide input into product design where products must be tailored to suit client’s needs;
Forecast future sales;
Prepare and administer sales contracts;
Distribute and oversee completeness of credit applications.

Qualifications:

3+ years of relevant sales experience (digital/ad tech)
Strong oral and written communication

Able to demonstrate a high level of sales abilities & relationship management
Strong experience working in a Sales Department, preferably in digital advertising.
Able to handle high level discussions and negotiations.
Experience with analytical activities and recommendations
Experience engaging with and influencing key internal and external stakeholders.
Advanced capabilities with Excel and a good working knowledge of Outlook, PowerPoint, Word and Salesforce
Excellent personal organizational skills with attention of detail and accuracy
Resourceful, figure-it-out-and-get-it-done mentality with a track record of managing successful sales contracts without the resources and reputation of a large entity
Proven collaborator; able to leverage individual strengths to provide value Ability to build strong and trusting relationships
Experience in developing sales strategies and performance metrics
Proven ability to interact effectively with senior executive levels – including the C-Suite
Enjoys public speaking and excels at representing brands at events

Adcession Media

About

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